“Simplicity is the ultimate sophistication.” 
“简单是终极的复杂。”

——Leonardo da Vinci莱昂纳多·达·芬奇

设计理念
Design Concept
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简，是万物之美的底色。随着时代的发展，“简”的存在越发的被人们所喜爱，极简、侘寂成为了家装的主基调，表达了人们对简单舒适生活的向往。

Simplicity is the foundation of the beauty of all things. With the development of the times, the existence of "simple" is more and more loved by people. Minimalism and wabi-sabi have become the main tone of home decoration, expressing people's yearning for a simple and comfortable life.

新润成瓷砖国际馆，简约而不随意，融入醇熟的设计理念，经典的国际产品，打造纯粹的空间。

XRC International Pavilion, simple but not random, integrates the mellow design concept, classic international products, and creates a pure space.

克制的空间美学
Rstrained Space Aesthetics
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开放的空间布局，极简克制美学，空间大面积留白，显现空间的宁静与包容性。素雅的色调之间相互克制，优雅的气息充斥着空间。纯白、灰色、艺术漆，静静地在灯光下传递着恬淡的气息，注入美好舒适，自由，慢节奏的氛围。

The open space layout, minimalist and restrained aesthetics, and a large area of space are left blank, showing the tranquility and inclusiveness of the space. The simple and elegant tones restrain each other, and the elegant atmosphere fills the space. Pure white, gray, and artistic paint quietly convey a tranquil atmosphere under the light, injecting a beautiful, comfortable, free and slow-paced atmosphere.

空间需要时间去解读，光影是时间的诗。设计师巧妙以情景体验为基础，以蕴藉的儒雅白和高级灰为主调，注入现代符号语言和形态，在精妙中令整个空间在简练中散逸出悠然的生活气息。一景一物，都充满了细腻的设计美感。

Space needs time to interpret, light and shadow are the poetry of time. The designer skillfully takes the situational experience as the basis, takes the implied elegant white and high-grade gray as the main tone, and injects modern symbolic language and form, so that the whole space can radiate a leisurely life atmosphere in a concise way. Every scene and object is full of delicate design beauty.

纯白的阶梯，克制出一种自我的力量。生活丰富而不沉迷，感情充沛而不肆意，内心纯净，生活极简。

The pure white ladder restrains a kind of self-power. The life is rich but not addicted, the feelings are abundant but not wanton, the heart is pure, and the life is very simple.

改变和融合
Change and Fusion
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结构开辟空间，构造和材质的堆积呈现出一种极致的状态。每一个产品都是一个独立的个体，不同的个体都是空间的一部分，融汇成一曲优美的篇章。

The structure opens up space, and the accumulation of structures and materials presents an extreme state. Each product is an independent individual, and different individuals are part of the space, which merges into a beautiful chapter.

缓步移动，在白色的世界里放空思维，感受不同白度汇集而成的自然语言，在每一处角落，都蕴含着艺术的奥妙......
Move slowly, let go of thinking in the white world, and feel the natural language formed by different degrees of whiteness. Every corner contains the mystery of art...

邂逅材料的美，一路探寻沿途所遇的每一款产品，倾听它的故事，每个瞬间，都是空间中的一部分……

Encountering the beauty of materials, exploring every product along the way, listening to its story, and every moment is a part of the space...

绚烂归于素，喧嚣归于静，浮华归于简，期待与您一起感知新润成瓷砖全球营销中心国际馆的魅力。

The splendor belongs to the plain, the hustle and bustle to the quiet, and the glitz to the simplicity. We look forward to experiencing the charm of the XRC International Pavilion with you.